Smart Scouting


Trend Scouting.

Do not miss emerging development.

  • Which technological, market-specific or social trends are emerging?
  • What relevance do these trends have for our company?

All companies must deal with their future, identify opportunities and risks at an early stage, and take the appropriate measures in good time to actively shape the future. With the help of our intelligent analytical tools, we support companies in these tasks. We are not based on a static trend catalog, as is the case with many other providers. We identify the relevant trends tailored to the individual company, evaluate them together with them and, if necessary, other experts, and jointly derive options for action. However, trend management is a continuous process. That's why we and our partners also provide support in setting up and implementing a trend management system within the company.

Trend Scouting for Smart City


  • Identification of trends in the Smart City topic area
  • Evaluation of trends for different target groups
  • Derivation of recommendations for action


  • Semantic analysis of technical information (> 35,000 technical articles, research reports, web content, patents, press releases)
  • Extraction of relevant information regarding trend and trend characteristics (trend statements)
  • Collaborative analysis and evaluation of trends


  • Visualization of the results in a trend map and in the trend portfolio
  • Individualized trend profiles